Profile
What if the fastest-growing opportunity in pasta isn't another pasta brand at all? Most pasta brands compete for the same consumer. Mama Irene was created for a completely different one. The modern family looking for better ingredients, vegetable-based recipes, clean labels, nutritional value, and products they can genuinely feel good about serving their children. That is why we never set out to create another premium pasta brand. We created a New Generation Pasta category. A concept that has already been recognized internationally with multiple awards for taste, innovation, nutrition, and product excellence, including Great Taste Awards, Loved by Parents Awards, Mediterranean Taste Awards, Excellent Taste Awards London, Special Nutrition Awards, and Producer of the Year distinctions. Our products: - Have no direct competition internationally - Respond to the growing demand for premium, healthy, and family-friendly choices - Offer strong differentiation on the shelf - Are made with fresh vegetables (not powders) - Are slow-dried to preserve nutrients and texture - Contain no added salt - Are designed for today's consumer seeking clean-label, better-for-you choices Supported by our social mission #PastaForAMission One meal for you = One meal for someone in need. Because food is love. Love is for sharing. Today, Mama Irene is present in premium retailers and specialty stores across Europe, the Middle East, and Asia, including Galeries Lafayette Paris, Monoprix Paris, Mavrommatis Paris, Panda Saudi Arabia, Alphamega Cyprus, and City Markets Shanghai. Offering consumers a healthier, more innovative approach to pasta - and offering retailers a category that simply did not exist before.